Dee Doanes Public Relations Inc Magazine

 

Dee Doanes Featured in Inc. Magazine

I’m featured in Inc. Magazine. What do numbers really mean for Social Media Influencers when doing a public relations or marketing campaign?

Big shout out and thanks to writer, Christina Nicholson of Media Maven . Check out the article here: Inc Magazine Dee Doanes Social Media Influencers Story

 

Social Media Influencers

This is an excellent story. I tell brands I work with to not be just concerned with a social media influencer’s numbers. I’ve seen many micro-influencers with smaller  followings( 5,000 to 10,000 followers), that have a higher engagement rate than influencers with 50,000 or more followers. Unfortunately, most brands will not consider hiring the micro-influencers to promote their products.

Please read the article and post your comments.